The number of British tourists heading to Argentina over the last year has grown by 17 per cent, making Brits the nation's biggest European visitors.
Figures from the Argentina Tourist Board also show that British visitors stay in the country for longer.
While the average international holidaymaker stays for 12.2 days, British travellers to the land of the tango spend 15.4 days.
Argentine vice-minister for tourism Guillermo Brooks said: "We are delighted with the results for 2005.
"British travellers love Argentina, as it is a country that offers adventure, beautiful scenery, and sport, but also the nightlife, culture and the European style of Buenos Aires."
Another major attraction is that, with the low price of accommodation, 67 per cent of British tourists stay in four and five star hotels.
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