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Dubai 'boosted by big brands'
13 Nov 2008
The profile of Dubai as a world-leading travel destination is being boosted by the influx of big brands looking to establish a presence in the emirate, according to the Department of Tourism and Commerce Marketing (DTCM).
Hotel chains were among the first to represent themselves in Dubai and future developments will include the world's first Armani hotel, as well as projects by Versace, Donald Trump and Brad Pitt.
Restaurateurs also appear keen to get in on the act – there are already establishments in Dubai bearing names such as Gordon Ramsay, Gary Rhodes and Vineet Bhatia.
Visitors to Dubai will also notice a number of top sporting developments in the future, including a golf course designed by Tiger Woods and the first Manchester United soccer school outside Europe.
Ian Scott, UK director of the DTCM, said: 'Dubai continues to witness a year-on-year increase in visitor figures, with 2008 set to be our best year yet.
'The emirate has worked hard to establish itself as a leisure and business destination, and this broad offering means that a range of luxury brands are showcased to a diverse audience.'
The DTCM has an ambition for Dubai to become the world's leading family destination by 2012, a goal that will be supported by major developments such as Dubailand, SeaWorld and Busch Gardens.
Opodo cheap flights, hotels and car hire - let the journey begin!
Hotel chains were among the first to represent themselves in Dubai and future developments will include the world's first Armani hotel, as well as projects by Versace, Donald Trump and Brad Pitt.
Restaurateurs also appear keen to get in on the act – there are already establishments in Dubai bearing names such as Gordon Ramsay, Gary Rhodes and Vineet Bhatia.
Visitors to Dubai will also notice a number of top sporting developments in the future, including a golf course designed by Tiger Woods and the first Manchester United soccer school outside Europe.
Ian Scott, UK director of the DTCM, said: 'Dubai continues to witness a year-on-year increase in visitor figures, with 2008 set to be our best year yet.
'The emirate has worked hard to establish itself as a leisure and business destination, and this broad offering means that a range of luxury brands are showcased to a diverse audience.'
The DTCM has an ambition for Dubai to become the world's leading family destination by 2012, a goal that will be supported by major developments such as Dubailand, SeaWorld and Busch Gardens.
Opodo cheap flights, hotels and car hire - let the journey begin!
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