Opodo travel news
Monarch launches first television ad campaign
10 Jul 2012
Monarch Airlines has this week launched its first television advertising campaign, promoting its range of destinations across Europe and the Mediterranean to customers in the Midlands and north-west regions.
A 30-second TV promotion made by creative agency iris Worldwide will air for the next three weeks during broadcasts of popular programmes such as Coronation Street, Emmerdale and Superstar Auditions.
The campaign will also include social media and digital elements, as well as press, outdoor and online advertising.
Monarch has launched the initiative to boost awareness of its range of services, which includes flights to Spain, Turkey, Portugal, Italy, Greece, Croatia and other popular holiday countries.
Travellers based in central and northern England can access the carrier's network from Birmingham, East Midlands, Leeds Bradford and Manchester airports.
Kevin George, managing director of Monarch Airlines, said: 'We are delighted to be launching our first ever television advertising campaign across the Midlands and north-west regions.
'The campaign reflects our proposition offering our customers choice, value and great customer service.'
Opodo cheap flights, hotels and car hire - let the journey begin!
A 30-second TV promotion made by creative agency iris Worldwide will air for the next three weeks during broadcasts of popular programmes such as Coronation Street, Emmerdale and Superstar Auditions.
The campaign will also include social media and digital elements, as well as press, outdoor and online advertising.
Monarch has launched the initiative to boost awareness of its range of services, which includes flights to Spain, Turkey, Portugal, Italy, Greece, Croatia and other popular holiday countries.
Travellers based in central and northern England can access the carrier's network from Birmingham, East Midlands, Leeds Bradford and Manchester airports.
Kevin George, managing director of Monarch Airlines, said: 'We are delighted to be launching our first ever television advertising campaign across the Midlands and north-west regions.
'The campaign reflects our proposition offering our customers choice, value and great customer service.'
Opodo cheap flights, hotels and car hire - let the journey begin!
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